When I first began selling my work at shows I didn’t have a lot of product. Most of what I had was out on display.
Time passed. I made more pieces. And more. Then the question was What to take? What to leave behind?
I took what I thought would sell, along with a few extras, mostly earrings and bracelets. I took only enough necklaces as I had displays to mount them on.
One day it dawned on me that maybe I should take more. Afterall, didn’t I hope that every piece I made would find a home?
This past summer I took a lot more than I thought I’d sell. And it was a great decision. I’ve sold more necklaces from the trays behind my display than from the pieces in front of potential buyers. Go figure.
If someone expresses interest in my necklaces but nothing on the table appeals to them I mention that I’ve brought more if they’d like to see them. Sometimes there’s nothing there that appeals either — but more often than not I make a sale.
Laying flat in the tray doesn’t show pieces to their best advantage but that doesn’t stop some buyers. Two women bought necklaces right off the tray before I had a chance to take them out.
I’m not sure why this approach works — maybe it’s the fun of seeing something behind the scenes that others aren’t privy to. I know whenever I’m near a booth and the vendor pulls something out from under the table I’m right there taking a look. 🙂